Old Port Solutions LLC
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Gaatly, Our Own Brand

Gaatly is our own trademarked tech accessory brand, created, branded, manufactured and sold by Old Port from Dubai.

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The problem this solves

Gaatly is Old Port Solutions' own trademarked tech accessory brand. We own it outright and run it end to end, from product decisions and packaging through to listings, content, advertising and retail. It is the reason our commerce advice is not theoretical: we sell on the same marketplaces we advise clients on.

Most agencies advising on e-commerce have never owned the problem. They have not watched a listing stall because the third image was wrong, absorbed a return rate, or had to decide what a product should cost when the margin is their own.

We built Gaatly partly because of that. Running our own brand keeps the advice we give to clients honest, and it means the mistakes we have already paid for are ones you do not have to.

  • Advice that has never been tested against a real P&L.
  • Channel strategies that look neat but cannibalise themselves.
  • Listing content written by people who have never watched the data.
  • Recommendations with no view of operations, returns or support.
A clean matte black unbranded desk accessory and a coiled braided cable on a dark surface, one soft highlight running along the edge, product photography with nothing written on it

How Old Port approaches it

  1. We own the whole chain

    Product, branding, packaging, listings, content, advertising and retail all sit with one team, so nothing is lost in a handover.

  2. The brand earns its shelf

    Gaatly competes on the same marketplaces as everyone else, with no home advantage. That keeps the standard honest.

  3. What we learn goes to clients

    Every test we run on our own brand informs the marketplace and e-commerce work we do for other businesses.

What you receive

  • Brand and identity

    Gaatly's name, identity system and packaging are developed and maintained in house.

  • Product range

    Tech accessories selected and specified for the UAE market.

  • Marketplace presence

    Listings, imagery and enhanced content across Amazon, noon and Carrefour.

  • Direct to consumer

    Gaatly.com as the owned channel, with its own content and campaigns.

  • Retail and channel

    Distribution and retail relationships managed from Dubai.

  • Performance

    Advertising, pricing and promotional planning across every channel.

The process

  1. Discover

    Audit the business, the market and current performance, and agree what success means in numbers.

  2. Strategise

    Decide the approach, the priorities and the budget, and write it down so everyone is working to the same plan.

  3. Create

    Build the work against that plan, with reviews at the points where your input actually changes the outcome.

  4. Launch

    Go live with tracking already in place, so the first week produces data rather than opinions.

  5. Optimise

    Review what the numbers say, change what is not working, and keep what is.

  6. Grow

    Scale what pays back and set the next set of targets together.

What changes

  • Advice from an operator

    We have made the decisions we are advising you on, with our own money.

  • A tested playbook

    The marketplace and content approach we recommend is the one we use ourselves.

  • Honest channel thinking

    We know what owning a brand and selling on marketplaces does to margin and control.

  • Proof the model works

    A live brand you can look at, rather than a case study you have to take on trust.

Sectors we serve

The method is the same everywhere: understand how customers in that market decide, then build around it. These are the sectors we are set up to serve from Dubai.

Questions

Yes. Gaatly is Old Port Solutions' own in-house trademarked tech accessory brand. We own it outright and run every part of it, from product and packaging through to listings, advertising and retail. It is not a third party brand that we distribute or resell.

Gaatly sells through its own site at Gaatly.com and through the major UAE marketplaces, including Amazon, noon and Carrefour. Availability varies by product and channel, so check the current listing on whichever channel you prefer to buy from.

Yes. The same team that built Gaatly works on client brands, covering positioning, identity, packaging, listing content and the go to market plan. Having run our own brand means we can be specific about what the work actually involves.

Gaatly sits in tech accessories. If a prospective client competes directly in that category we say so before any engagement begins, so you can decide. For every other category it is simply an advantage, because the advice comes from running a brand.

Let us look at it properly.

Send the goal, the timeline and the budget. You get a considered reply from a person within two working days.

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